Karmarkar sought credibility and visibility for his start-up, MasRefund, as well as attracting big-time investors. He turned to Hilary Lane Media for assistance, and within just a few months, Karmarkar’s TV segments aired on CNBC and Fox Business, effectively reaching his target audience.
The exposure from these high-profile networks significantly boosted MasRefund’s profile, drawing attention from potential customers and investors alike. Karmarkar was thrilled to see that after the airings, his business skyrocketed by almost 700%. The media coverage not only amplified MasRefund’s market presence but also positioned Karmarkar as a credible entrepreneur in the industry.
The collaboration with Hilary Lane Media proved to be a catalyst for MasRefund’s exponential growth, transforming it from a budding start-up to a rapidly growing enterprise. This success story highlighted the power of media exposure in driving business growth and attracting significant investment, solidifying Karmarkar’s reputation as an innovative and influential figure in the start-up ecosystem.
“It was just incredible. Like a roller coaster ride. How many people were using the app and it was exactly the demographic we were targeting. It was amazing…Thank you Hilary!”